How to increase the cost per click in Adsense (8 ways to increase the price per click)

A new blogger can spend years to increase their adsense CPC and earn more money. The process of raising the price per click may take a lot of time. We spent a lot of time experimenting and testing to determine the best possible ways to raise the price per click, which we will summarize for you in this article.

longer improvement adsense is the solution for this. You can either use a free tool like Ezoic to run your ads or you can also do the manual work by following the tips I am going to outline for you in this article.

When we talk about Adsense optimization, there are many things to do, but the main goal is to get maximum CPM and get higher CPC.

Other than that, despite the good AdSense CTR, you may not be making good profits. This is something familiar about Arab blogs.

If you fall into the category of Adsense publishers, who are getting a lot of traffic but still low Adsense earning, then its time to understand the points mentioned below, this will definitely help in increasing your CPC and overall Adsense revenue.

Let’s start by answering the basic question first, and then we’ll move on to some business tips to increase your AdSense CPC.

What is it CPC ?

CPC stands for Cost Per Click This is the money AdSense pays you for every click your site visitor clicks on a specific ad.

Now, you might have noticed that the AdSense publisher talks more about CTR and less about CPC. If you are serious about your Adsense revenue then you should work on CPC more than CTR.

Getting thousands of impressions for your ad will not be very beneficial but a blog that has a good CPC with the right CTR can make all the difference.

CPC has nothing to do with the amount of traffic you attract. Do you know a niche microblog? You may have realized that despite the low traffic, some sites are making huge profits.

The reason is simple that the eCPM of such blogs is so high that you get paid well for CPC and then there are other factors like ad competition andthe main words and many more.

Factors affecting CPC

1. Choosing a profitable niche

The first thing to do is to choose a suitable niche for your blog or website, this is very important.

The cost per click (CPC) of advertising depends directly on the topic on which you write your blog.


Let me make one thing clear here that you will choose a niche that is right for you, but there are niches that can pay you a high CPC.

Below is a list of niches that can provide you with a high return, I have arranged them in descending order of CPC.

  • aFor domains/domains: Online blogs like GoDaddy, Namecheap, etc. pay the highest CPC.
  • Smart gadgets/devices: Smart gadgets like Apple products, for example.
  • Google : Google products
  • Microsoft: Microsoft Office
  • Digital currencies
  • Banking services
  • the cars
  • the health
  • Real estate
  • home loans
  • Careers
  • Dating and romance: Pay less CPC.

2. Increase the cost per click in Adsense with interest in the content

The second thing is the content, you have to write the content which should answer the readers query.

So before writing blog posts, try to find what your readers are looking for on the internet and then try to offer them solutions.

Remember that you should always engage directly with and interact with your readers.

Your content should be tailored to your specific requirements so that more readers can read your blog.

Thus, good content will definitely ensure high CPC rates in AdSense.

Moreover, good content is what search engine likes, hence more clicks and more earnings if your ad is highly targeted and your traffic is coming from countries like USA and UK.

When you do keyword research, be sure to use the approximate CPC column.

3. Raising the price per click in Adsense by blocking inappropriate ads

In Google AdSense, you will find Block Ad Categories. You can go there to see what each ad category is paying you.

This will show you a different category of ads that appear on your site.

If you find that any ad category is not paying much, feel free to block that category.

Try to block those categories that are not related to the content or blog of your blog. Suppose the blog is about technology, block ads categories in Dating, Politics, Religion, etc.

This will definitely lead to Increase the cost per click in Adsense.

4. Visitor device

Your blog is read from different platforms like desktop, laptop, mobile etc.

Although CPC is generally not affected by the platforms on which you display ads, you should do your best to target as many readers as possible. You will get most readers from smartphones, then desktops, and then laptops.

If you are able to see which device your visitors use the most, focusing on it can increase your CPC since ads shown on mobile phones are of higher quality.

If you are blogging on WordPress There are many easy add-ons to manage ads, show appropriate ads to visitors, and serve AdSense ads that are compatible with the size of the mobile screen.

5. Country

One of the most important factors that can increase your CPC is the country you are targeting. For example, a click on an ad from the USA can pay you as much as $2 to $3, and a click on the same ad from India can pay you only 20 to 30 cents.

Thus, always tailor your blog and its content to audiences in English-speaking countries. It will also increase the page rank of your website. So always keep in mind your target country.

6. Use text and image formatting

Perhaps I should have made this suggestion clearer at the beginning of this post. In any case, you must know to choose the right format for your ad. If you can place three ads on a page, choose two 336 x 280 ads and one 468 x 60 ad.

You can try both text and image ad format simultaneously as it gives you more CPC.

Display ads are usually less preferred for two reasons: lower CTR and lower CPC.

Although sometimes, depending on the niche and blog type, display ads do better in terms of higher CTR but CPC will not be as good as text ads.

Anyway, as I mentioned above, it varies by niche and ad position.

7. Raising the price per click in Adsense: Select a good placement for ads

Do not place your ads on any page randomly because it can increase your profits?.

So where to place max ads to get the highest CPC?

The answer is simple. Place two ads inside your blog post and one outside the post. Regardless of where you place it inside, place one 336 x 280 rectangular ad at the top of the article just below the headline, then place one 468 x 60 ad below the article and another one after the second paragraph.

The above suggestions if the article’s word count exceeds 1200 words.

You are left with one ad that you can place on your sidebar.

Although it should be your choice and depending on your reason for blogging. For example, if you are a professional blogger and rely on AdSense, you should not miss an opportunity to optimize your advertising and use as many ad units as possible on one page.

You can place four manual ads and activate automatic ads in order to benefit and get the largest number of ads in your article in proportion to the number of words (Adsense is the one who decides how many other ads will be included in the article automatically other than the ones you added manually).

Even if you are a blogger who blogs about hobbies or just a personal blogger, your first goal should be to give high quality content and fewer ads, because your readers hate advertising that distracts them from reading.

There is no maximum number of ad units, but it should be proportional to the word count of the article while maintaining the integrity of the user experience.

8. Increase the cost per click in Adsense by not stopping experimenting until you find the most suitable one for you

Always make sure to try something new. Experience can increase your earnings. You can try different niches, choose different ad placements, and finally get advice from the Google Adsense Centre.

Never get stuck in one style, always try something new.


In conclusion, I would just like to say if you follow and implement these 10 tips, you can definitely increase your AdSense revenue from 30% to 40%.

If you are not successful in increasing your CPC, you can try one Adsense alternatives May you be better.

It is a completely legal and real way to increase your earnings in a short time. You can also search for the highest Adsense CPC keywords and compile individual posts around them.

Do you think that Nets and the amount of traffic from some countries make a big difference in Adsense earnings?

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